Give your media career a headstart with PGDM!
The two-year AICTE approved PGDM program at Deviprasad Goenka Management College of Media Studies (DGMC), offering specialisations in 'Media & Communication' has been designed to cater to the changing needs of global Media, Entertainment and Advertising industry.
The program prepares students in the managerial aspects of media but due emphasis is given to marketing and brand management of various media products and services associated with these sectors.
To enter the media and communication industry in the management cadre, one must first understand the dynamic nature of today’s media along with the knowhow to create the content for the different forms of media. Hence, keeping in view today’s age of transmedial communication, the PGDM (Media & Communication) thoroughly trains the students in the processes of content production as well as managing the business of media.
Care has been taken to seamlessly blend the fundamental core management concepts and principles in the courseware in consultation with industry professionals